Cryptologic celebrates William Hill casino deal
Friday, May 20, 2005
Cryptologic celebrates William Hill casino deal
William Hill has revamped its online casinos with CryptoLogic named as preferred supplier for its UK-sterling and US-dollar download casinos, with Boss Media offered only to its Euro download players.
The firm had been running both Boss Media and CrytpoLogc casinos on its website since early 2003, but has made the switch as part of a new annual review process.
Lewis Rose, chief executive of CryptoLogic, told investors in a conference call he was "thrilled and delighted" at the firm's decision.
William Hill made a decision based on the quality and depth of the games and the larger jackpots...our software is superior," Rose said.
But Peter Nolan, head of William Hill's interactive division, said it should not be interpreted as his firm "dropping" Boss.
"We are looking to preference from a marketing point of view the strongest product which in the case of Sterling and Dollar download casino is Cryptologic," Nolan said.
"What this means is that the Cryptologic casino has preference on our homepage and in our marketing for our sterling and dollar download casinos.
The converse of this approach is that we will preference Boss where they have a stronger product than Cryptologic (or other suppliers).
So for instance we use Boss for sterling instant and mobile, and Euro instant and download casinos (all languages)."
Both CryptoLogic and Boss released positive results last week with CryptoLogic recording record earnings of US$4.8m for Q1 2005.
Total revenues at CryptoLogic for the period were up 33% to US$20.3m, thanks in part to 200% growth in its poker division.
Financially it was a mixed period for Boss as operating profit fell by 16% to US$1.46m compared with the same period in 2004, despite royalty revenues jumping 73% to US$5.85m.
But this was put down to the one-off revenues gained last year from the sale of its in-house casino, Gold Club Casino, for US$1.45m.
The firm also said it suffered from changes in exchange rates over the course of the period, which it claimed wiped an additional US$0.55m off its quarterly profits.
The firm had been running both Boss Media and CrytpoLogc casinos on its website since early 2003, but has made the switch as part of a new annual review process.
Lewis Rose, chief executive of CryptoLogic, told investors in a conference call he was "thrilled and delighted" at the firm's decision.
William Hill made a decision based on the quality and depth of the games and the larger jackpots...our software is superior," Rose said.
But Peter Nolan, head of William Hill's interactive division, said it should not be interpreted as his firm "dropping" Boss.
"We are looking to preference from a marketing point of view the strongest product which in the case of Sterling and Dollar download casino is Cryptologic," Nolan said.
"What this means is that the Cryptologic casino has preference on our homepage and in our marketing for our sterling and dollar download casinos.
The converse of this approach is that we will preference Boss where they have a stronger product than Cryptologic (or other suppliers).
So for instance we use Boss for sterling instant and mobile, and Euro instant and download casinos (all languages)."
Both CryptoLogic and Boss released positive results last week with CryptoLogic recording record earnings of US$4.8m for Q1 2005.
Total revenues at CryptoLogic for the period were up 33% to US$20.3m, thanks in part to 200% growth in its poker division.
Financially it was a mixed period for Boss as operating profit fell by 16% to US$1.46m compared with the same period in 2004, despite royalty revenues jumping 73% to US$5.85m.
But this was put down to the one-off revenues gained last year from the sale of its in-house casino, Gold Club Casino, for US$1.45m.
The firm also said it suffered from changes in exchange rates over the course of the period, which it claimed wiped an additional US$0.55m off its quarterly profits.
Source: Egaming Review
<< Back To Online Casino News
May 2005 | June 2005 | July 2005 | September 2005 | October 2005 | November 2005 | December 2005 | January 2006 | February 2006 | March 2006 | April 2006 | May 2006 | August 2006 | October 2006 | January 2007 | February 2007 | March 2007 | May 2007 | June 2007 | July 2007 | January 2008 | February 2008 | March 2008 | April 2008 | June 2008 | July 2008 | September 2008 | October 2008 | December 2008 |
Post a Comment